About Me


14316890_10154505508844450_9124420032878476275_n Journalist and content marketing expert. I currently work as a Brand Activation Coordinator for the meta travel  search, momondo



I am a creative, impassioned individual with talents ranging from digital photography to word wizardry.  I currently reside in Denmark with my girlfriend, Mette. On this website, you will find a few of the things that have made me tick over the last few years.

To name but some of the things I do (or have done)

Written texts

KAYAK, momondo, Huffington Post, TED Talks (TEDxKEA), The Copenhagen Post, The Local Europe, Luxplus.co.uk, Danish Architechture Centre (ArcSpace), Talentguiden, Roskilde University

Documentary Filmmaking

The Danish Foreign Ministry, Jengo


The Local Europe, The Copenhagen Post, Distortion Festival, Arenal Sound Festival, Sonar International Music Festival, Luxplus.co.uk


Through an NGO (Jengo) founded with a couple of close friends, I have raised over 10´000 USD for various development projects in Africa, including the construction of a school and windmill power generation schemes in Tanzania.

I have also worked with development projects in both Lebanon and Denmark, under the auspices of Game Denmark

Email: allanm46@gmail.com



Core skills:

  • Influencer marketing, purpose-based marketing, content marketing, brand ambassadorship, brand activation, campaign management
  • Communication: strategic, digital, rhetorical, CSR
  • Journalism, script writing, creative writing, technical writing, copywriting (English)
  • Content creation (Video, image, text)
  • Content management
  • Translation (English, Danish, Spanish, French, Swahili)
  • Photography : concert, portraiture, still life, abstract, visual storytelling



Fundraising via a TED talk at Copenhagen’s Black Diamond Library, 2015

IT  Skills : SEO, Google adwords, Google Webmaster, Google Drive, Majestic, Google Business, Wix, Weebly, CMS systems, Microsoft Office, Adobe Photoshop, Picasa WordPress


Native : English, Danish

Fluent (written and spoken): Spanish, Swahili

Fluent (spoken): French


Masters graduate Roskilde University : MA Communication and Performance Design, 2015. Thesis : “Corporate Social Responsibility in the Non-Profit Sector”

Bachelor, Roskilde University: BA Communication and Performance Design, 2013. Bachelor thesis: “Plug Off-The Pitfalls of Digital Connectedness Amongst Millenials”

Cambridge A – level certificate with merit – Greensteds International School,


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